Today, we’ve compiled a short and sweet roundup of six up-and-coming fashion bloggers and Instagram influencers who have each made an early start for themselves; each with her own piece of advice on how to keep up that Instagram engagement and commit to your work, plus a little glimpse toward where they’re headed.
Alessa Solien is a self-employed fashion blogger and social media specialist whose recent Victoria’s Secret Snapchat takeover generated 115k views within minutes.
Tell me about the moment you decided to go for it. I would say the moment I decided to really be a part of fashion/beauty influencer industry was when I was in college! I had an awesome internship with College Fashionista writing for their blog and creating social media creation and I fell in love with the ever changing fashion trends. I also loved the idea of marketing through social media channels!
How do you keep up your engagement/grow your social presence? Being consistent is the best way to keep your social media presence engaged. I tend to post fashion, beauty and lifestyle pictures on my social media, all with the same filter to keep my flow clean and not busy.
What do you struggle with on social? I struggle with having the time to produce good content and keep it fluid all while working a full-time job. I have to work to prioritize my time for my fashion/beauty posts.
What's your proudest accomplishment? Graduating college and starting my career!
What next? I would like to see myself still producing content for fashion and beauty companies and maybe even working for one internally We shall see!
Megan Sharp is a social media intern for College Fashionista whose looks and opinions have been cited in Women’s Wear Daily.
Tell me about the moment you decided to go for it. I knew early on that I loved fashion and aesthetics but it wasn't until junior year of college that I started taking action. I haven't looked back since and I love where I’m at!
How do you keep up your engagement/grow your social presence? I try to post at least once a day and I really like the cohesiveness of a clear aesthetic, especially one with a nice theme and similar colors.
What is one thing you struggle with on social? I don't like throwing just anything onto my Instagram page. It's all very carefully calculated. I know that can sound a bit ridiculous to some people, but it's super important to me.
What's your proudest accomplishment? Honestly, I can't pinpoint one. There are so many things I've accomplished in the past few years, personal and professional, that I don't really know if I could choose one.
What next? A year from now, my plan is to be working somewhere I love with people that are supportive and fun. One goal in my life has always been to never compromise happiness for money. My career is something I'll be doing for the rest of my life and I want to get up every morning excited about it, not dreading it.
Tell me about the moment you decided to go for it. The moment I decided to make blogging my passion, I immediately felt myself gain more confidence, determination, and happiness.It was a split second decision that I'll never regret. Life is too short to do things you don't 100% love! I’ve made it my goal to make my blog something that my readers could turn to for advice, inspiration, and humor.
How do you keep up your engagement/grow your social presence? Being genuine goes a long way with social media. No one lives a picture-perfect life and showing who you really are is something that followers respond well to.
I also try my best to support others and keep up with their content. Commenting, liking, and encouraging open communication is how I've been able to grow my presence and engagement. I also love partnering with brands to help introduce products to my followers and readers.
What do you struggle with on social? I've been fortunate enough to have a few brands approach me on their own, but I would love to continue to attract more brand partnerships.
What's your proudest accomplishment? Taking the first step to actually start my blog. Blogging was something I wanted to do for the longest time, so when I finally bit the bullet and did it, I was so proud of myself. If I hadn't have done that, I wouldn't be where I am now.
What next? In the near future, I would love to see myself collaborating with a large brand like Misguided, ASOS, Sephora, etc. and working with them to develop a beauty/skincare line or fashion line. I'm always creating new goals for myself everyday but that's one that I'm really pushing towards.
Shelby Howell is a beauty editor for College Fashionista and creator of The Gold Dime, which she refers to as “a platform for outfit inspiration and awareness about great beauty products.”
Tell me about the moment you decided to go for it. I had just started an internship with a fashion website which sparked my interest in starting my own blog.
How do you keep up your engagement/grow your social presence? I try to post at least one thing a day on at least one social platform. I also constantly engage with followers and those who I follow.
What do you struggle with? It’s tough to maintain a website while going to school full time. I also think it's difficult to create content within my dorm room but I manage!
What's your proudest accomplishment? I’d have to say sitting front row at the Who What Wear fashion show and being sponsored by Reebok that night.
What next? Next year I graduate college around this time, so I'm hoping by then I will have more time to post on my site everyday. Until then, I plan to grow my audience and my following.
Tell me about the moment you decided to go for it. When I decided to go to a non-fashion related school for university, I knew I had to step up my game if I wanted to be able to compete in the fashion industry. That's when I decided to start my own blog and begin working with other fashion companies to write for.
How do you keep up your engagement/grow your social presence? I like to switch up my style every once in awhile and also write with my own voice instead of just writing in the style that all other large fashion blogs. I go with my gut and hope people enjoy my work.
What do you struggle with? I definitely struggle sometimes with increasing my social media presence. Like I said before, I'm really into doing my own thing which doesn't always resonate with everyone and that’s okay!
What's your proudest accomplishment? My proudest accomplishment is definitely writing a piece for Who What Wear and seeing my name as the byline.
What next? Next year at this time, I'd like to be almost finished up with school and living in NYC. Hopefully, I will have an editorial internship that will lead to a job in the fall. I'd also like my social and online presence to be increased by then.
Bethany Durst is a digital PR intern for Bollare, contributor to College Fashionista, and author of The ChicBee Blog.
Tell me about the moment you decided to go for it. I turned to blogging as a way to express my creativity and share my passions and interest with others. A lot of my friends always asked where I would get certain pieces of clothing or would ask for help styling outfits so I figured why not just make a blog to share with everyone and hopefully help inspire and educate others.
How do you keep up your engagement/grow your social presence? People say this all the time but the key to growing your social media presence is to actively post, and to make sure that what you post is unique and original. You don’t want to post something that everyone will scroll past because they've already seen it a million times.
What do you struggle with? I struggle with getting my followers to actively engage in my Instagram posts and blog posts!
What's your proudest accomplishment? My proudest accomplishment was moving to NYC and getting an internship with a fashion PR company.
What next? In a year I see myself blogging and creating content part time, while I'm working in either fashion PR or the buying industry.